👨💻 About
My Story
My name is Nick, and I live in Austin, Texas.
My professional life is built around a single, clear focus: helping businesses grow.
As a performance marketer, I’ve seen firsthand that sustainable growth doesn’t come from chasing trends, but from building a solid foundation.
Where I've Worked
August 2017 – Present
AppSumo
Austin, Texas
Head of Growth
January 2017 – Present
RAX Digital
Austin, Texas
Founder
March 2022 – April 2024
Perfect Ten Smile
Dallas, Texas
Owner
✏️ My Writing
In my writings, I document my journey and share the playbooks I’m using to grow businesses at AppSumo and in my consulting practice. Below, you’ll find my thoughts on everything from high-level marketing strategy to specific tactics for scaling Shopify stores.
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